Castaldini, Edoardo (2024) The implementation of a price optimisation software in a multinational enterprise: the Vendavo, Inc. and Ultradent Products, Inc. case study. [Laurea magistrale], Università di Bologna, Corso di Studio in International management [LM-DM270], Documento full-text non disponibile
Cerqueira Matusevich, Tamara (2024) Extended warranties as a source of growth: standardization and adaptation of marketing strategies for increasing Ferrari's market share of extended warranties. [Laurea magistrale], Università di Bologna, Corso di Studio in International management [LM-DM270], Documento ad accesso riservato.